Studies by the Latin American Venture Capital association LAVCA have shown educational services to be the fourth most attractive sector for investors seeking private equity projects in Latin America.
And although edtech implies everything from institutions' administrative platforms to classroom hardware, the market for online teaching platforms alone (e-learning) was expected to reach US$2.7 billion in Latin America last year.
In our increasingly digital age, it pays for global tech firms to familiarize professionals with their tools as early as possible. It's no surprise then to see Google, Microsoft, Apple and Amazon Web Services (AWS) striking deals to provide discounts or even free resources to students, schools and universities.
At the same time, educational establishments are adopting online platforms for teaching, lesson planning, administration, and communication with parents. Brazilian private education conglomerate Kroton is pushing an online interface for all of its universities, often offering students the option of conducting the entire course online.
And true to the ethos of disruptive ventures like Airbnb and Uber, sites like Kahn Academy, Coursera and Codecademy are helping to raise the profile of Massive Open Online Courses (MOOC).
In this report BNamericas assesses the relevance of these trends in Latin America, considering that education is a recurring pillar in the digital agendas of the region's governments.